Corporate Purpose

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    Dr. Christian Busch

    Dr. Busch directs the CGA Global Economy Program at NYU, and is also the author of bestselling book The Serendipity Mindset.

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    Noa Gafni

    Noa is an affiliate at Harvard's Berkman Klein Center for Internet & Society and an honorary Social Innovation Fellow at Cambridge Judge Business School.

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    Scott Goodson

    Scott is the founder of the world's first movement marketing agency. He is also the author of Activate Brand Purpose.

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    Patrick Hull

    Patrick's role is to help people stay fit for work – now and in the future, responsible for bringing Unilever’s social commitments on the Future of Work to life.

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    Donna Lyden

    Lyden is responsible for engaging employees across Verizon in support of their corporate culture based on Verizon's values and credo.

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    Miguel Padró

    Miguel currently leads the program’s Ideas Lab on Worker Voice in Corporate Governance, Purpose of the Corporation work, and manages the Long Term Strategy Group.

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    Neena Potenza

    Neena has over 25 years of experience from various HR roles within IKEA starting her human resources career as HR Assistant in the IKEA London, UK office in 1993.

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    Charles Wookey

    Charles was one of the founders of Blueprint and its approach, which asserts that people are not solely self-interested and that business is not solely driven by profit.

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